We picked Jab Jab Jab Right Hook to review this month!
This book was a complete eye opener in understanding the need to learn why each social platform was created. Many business owners and marketers are told to share their business on social media but they have no idea how to begin. They begin spamming links and sharing their business so much that they bore people and lose their audience.
Watch this Video as we go through the Intro and Preface of Jab Jab Jab Right Hook
Jab Jab Jab Right Hook is a phenomenal book that teaches how to write compelling stories and content, how to engage on all social platforms, how to create ads that inspire and touch emotion
and how to understand the need to market differently on each platform.
About Gary Vaynerchuk Author of Jab Jab Jab Right Hook
Below is a bio written by Gary Vaynerchuk taken from his website. See more here.
I have been an entrepreneur for as long as anyone close to me can remember. In high school I joined the family business, a liquor store called Shoppers Discount Liquors that my dad started. It wasn’t long before I became obsessed with collecting wine. In 1997, I began to recognize the importance of e-commerce; shortly thereafter, WineLibrary.com was born. I used the site to grow the store from a $3 million business to a $45 million business, and it was just the beginning. Armed with a Flipcam and a NY Jets bucket, I started Wine Library TV in 2006 to share my knowledge and passion for wine with a community that desperately needed a fresh voice. In the spring of 2009, my brother AJ and I launched VaynerMedia, a new breed of agency that would help Fortune 500 companies like GE, PepsiCo, Green Mountain Coffee, and the NY Jets find their social voices and build their digital brands through micro content and other storytelling actions. When I’m not spending time with my family, who mean everything in the world to me, I speak and share my experiences in business with people around the world, angel investing in start-ups like Tumblr , Path, Grand St and Uber, and randomly pop up on TV.
Check out Gary Vaynerchuk on Facebook Click Here
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